Driven by ICSID (International Council of Societies of Industrial Design), the label "World Design Capital" reward cities that demonstrate their ability to use design as a key element in improving the social, cultural and economic life of its inhabitants .
Space, as well as spatial design, reinforces its image as a medium for facilitating communications between companies and consumers, as opposed to simply perform its previous role to provide a place for containing customer’s human behavior.
after Turin in 2008, Seoul designated World Design Capital 2010 "and places design at the heart of current international media throughout the year.
Located in the Gangnam area in Seoul, the KRING is a cultural center in bold and innovative architecture designed by the architectural firm Unsangdong Korean Architects on behalf of Kumho Group Real Estate.
This space is dedicated to art and modern culture, with exhibitions, plays, cinema films dedicated to arthouse, coffee lounge, conference and leisure areas.
The bases of societies were shifted from the product production to that of information as alchemy based society was changed to more of preference and image focused society before. It is more important than ever before for an architect to create his or her own brand and then convert that to a product armed with newly conceptualized brand value for the coming information age. It is critical to define where to put your coordinates to move around because there are no more boundaries existing between roles for architects, the scope of activities, concepts for architectural spaces, nor realm of it.
Location: 968-3, Daechi-dong, Gangnam, Seoul, Republic of Korea
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